Hospitality industry portrayed positively during Cafe Week 2016

Just a little while longer and the third edition of the national Café Week will kick off! During Café Week, a visit to a café is even more fun than usual! Because during that week, cafés throughout the Netherlands organize all kinds of special and fun activities for a pleasant night out.

Following the successful previous editions in 2014 and 2015, in which more than 200 hospitality businesses participated, the national Café Week will take place this year from March 15 to 20, 2016. The perfect moment for entrepreneurs to further raise the profile of their business and surprise new and existing guests with a week full of fun, vibrant activities spread over 6 days.

WHAT IS CAFE WEEK?
CafeWeek is an initiative by HorecaBrains with the underlying idea of putting the "wet hospitality" sector in the spotlight in a positive way. Through various activities in which the cafés can participate, existing guests are surprised with fun activities and, of course, new guests are encouraged to come and discover the venue. After all, the café is much more than just a place to have a drink.

On the first day of Café Week, guests can visit various establishments for a behind-the-scenes look. A wildly popular music bingo is also being organized during the week, and a beer tasting is taking place. Naturally, the Friday afternoon drinks are not to be missed, nor are a Spanish tapas evening and the ultra-hip Gin & Tonic Party. To top it all off, enthusiasts can pull up a chair for “The Café Week Special” to feast on a delicious dish for just €10.

PARTICIPATE
Smart hospitality entrepreneurs can register on the Caféweek website to participate and put their business in the spotlight in a fun way. Because the organization knows better than anyone how scarce a hospitality entrepreneur's time can be, everything is taken care of. Participants receive promotional material for their establishment, ready-made press releases, and digital material for promotion via their own (social media) channels. Furthermore, participants receive various no-obligation offers from Caféweek partners to help them present the events they wish to participate in as professionally as possible. This way, entrepreneurs can quickly get back to doing what they do best with passion: paying attention to the guest.

Put your business on the map too. Visit www.cafeweek.nl and register your café today for the coziest week of the year; Cafe Week 2016!